AWB Motors —
AWB Motors is a family run car sales company established in 1989. Based in Greater Manchester, they have grown rapidly over recent years. AWB now operates at three locations, providing Family, Sports, Prestige and Luxury Used Cars.
K2L set out to rebrand AWB Motors to something that was more engaging and more reflective of their expertise as a car dealership. The objective was to engage new customers, while still providing a simple user experience for those who know and love the company. The result, a new identity, online presence, onsite signage and advertising, and a range of sales and print collateral.
The roll out was well received by both new and old customers alike. In the modern world of car sales, its vital that your marketing is heading in the right direction, something that this project had trunk-loads of.