Bents – Inspiring Days —

Bents, a well-known premier horticultural retailer and one of the largest Garden Centres in the country, wanted to show they are a destination for all to enjoy.

With regular events, activities and more to offer than plants and water-features, Bents looked to develop their image from one of a garden centre (albeit a large one) to being seen as a leading local attraction.

Increased online sales were important, but the shift in perception was required to increase footfall, spend and the appreciation of the in-store customer experience.