Green Chef —

Living up to their name and creative business outlook, Fresh Start, one of Manchester’s leading waste recycling companies, asked K2L to raise awareness of their Green Chef Revolution – a scheme that would encourage hospitality businesses to recycle their food waste and reduce their impact on the environment.

We developed a distinctive brand identity for Fresh Start, which was then rolled out across the fully responsive, bespoke website created by our design team. The site features engaging visuals detailing the scheme and supporting facts and advice around its principles. The site is clean, simple and user-friendly, with a number of data-capture features designed to help the Green Chef Revolution gather leads.